Showroom System               72 - 74 Nguyen Co Thach Street, (Sarimi Building), Sala Urban Area, Ho Chi Minh City               23 Nguyen Luong Bang Street (Greenview Building), Phu My Hung Urban Area, Ho Chi Minh City

Studio

Connecting an independent product ecosystem into a refined living space
Design begins with how you live
For a better life
01 03

It begins with how you live.
It comes to life through the Truong Thang ecosystem.

Truong Thang Studio

The design capability of Truong Thang, where needs, spatial conditions and aesthetic direction are transformed into the right product solutions.

We do not start by arranging individual pieces of furniture. The Studio starts with people and the way they live. From there, we organise function, shape the space and bring the Truong Thang product ecosystem together into one coherent whole.

Every solution is developed on the foundation of Truong Thang’s product systems, materials and standards, so that it fits each family’s unique way of living while being grounded enough to be engineered, manufactured and finished in reality.

A refined living space is never a mechanical sum of disconnected pieces of furniture.

Truong Thang Studio

Design begins with life

With more than two decades in the interior industry, Truong Thang understands one truth: a quality home is never the sum of beautiful pieces standing apart. True value only emerges when architecture, layout, light, colour and furniture blend into one shared language.
Truong Thang Studio was created to fulfil that mission. We act as the strategic bridge between the homeowner’s personal needs, the real conditions of the space and the brand’s standardised product ecosystem. This is how Truong Thang Studio approaches design:

  1. People
  2. Lifestyle
  3. Needs
  4. Function
  5. Space
  6. Products

From that understanding, Truong Thang Studio develops solutions where space and products serve one shared goal

“For a better life”

From space to product solutions

Truong Thang Studio translates your living needs, existing floor plan and aesthetic taste into a product solution within the space. Here, layout, function, product systems and material experience all come together under a single design direction.

Every completed solution comprises 6 layers of information:

  1. 01

    Layout & Circulation

    Planning the spatial structure, establishing proportions and optimal circulation as the foundation for furniture arrangement.

  2. 02

    Function & Daily Habits

    “Decoding” your lifestyle by observing how often activities happen, your storage needs and how you interact with your home every day.

  3. 03

    Truong Thang Product System

    Identifying the Truong Thang products the space needs and creating a seamless connection between Doors | Flooring | Wall Panels, Cabinetry & Loose Furniture.

  4. 04

    Product Configuration

    Fine-tuning dimensions, modules, opening options and internal configuration to best fit your needs, while strictly adhering to the brand’s original DNA.

  5. 05

    Materials & Aesthetic Language

    Thoughtfully combining material surfaces, colours and finishing details to create a continuous emotional tone throughout the entire space.

  6. 06

    Complete Design Package

    Consolidating all of the above decisions into an accurate, standardised dataset, ready to be handed over to the technical development stage.

Design capability & the ecosystem advantage

Truong Thang Studio brings together specialists with deep expertise in space planning, ergonomics and contemporary material applications. What sets us apart is our ability to solve highly personalised spatial challenges while preserving the original design language of the Truong Thang ecosystem.

Design capability & the ecosystem advantage
  1. 01 Personalisation with principles

    Layout and functional solutions are flexibly tailored to each homeowner’s lifestyle, while the space as a whole is always expressed through the brand’s standards.
    Truong Thang Studio develops solutions on the foundation of the product systems, materials and standards researched by Truong Thang, then selects and configures products to suit each space.
    When a need truly calls for a different solution, Truong Thang Studio works with the Engineering team to evaluate and develop the right one.

  2. 02 Design grounded in real-world feasibility

    Truong Thang Studio develops solutions grounded in a deep understanding of Truong Thang’s product systems, materials and manufacturing capabilities.
    The connection between Truong Thang Studio, Engineering, the Factory and Installation allows product requirements and site conditions to be identified early, so the design intent is protected throughout the entire realisation process.

The journey with Truong Thang Studio

Understanding
your lifestyle

An in-depth look at your needs, daily habits, priorities and the way you interact with your living space.

Understanding
the space

Collecting and analysing existing-condition data, reviewing the floor plan, circulation and the actual technical conditions of the project.

Defining
the direction

Establishing the overall layout and functional diagram, and defining the most suitable Truong Thang product system.

Developing
product solutions

Selecting and configuring product modules; coordinating materials and colours, and creating a harmonious relationship between interior elements.

Developing
the design

Completing all necessary design information so that the spatial solution has an accurate basis to move on to technical engineering.

Safeguarding
the design

Working closely with the Engineering and Site Supervision teams to preserve the design intent in full until the project is complete.

Product identity protected Throughout

Every Truong Thang Studio solution is built on the 5 identifying elements (DNA) of Truong Thang products.

See

Architecture & Proportion

Form, proportion and the relationship between product and space are rigorously controlled to create a visually balanced and consistent whole.

Touch

Materials & Hardware

Materials and hardware are carefully selected based on an understanding of their physical and mechanical properties, ensuring they are used for the right purpose and deliver an experience that lasts over time.

Use

Functionality

Every function is developed from the needs, daily habits and the way homeowners actually interact with their space every day.

Feel

Craftsmanship & Detail

A refined sensibility conveyed through smooth surfaces, crisp edges, joints and material transitions – the points users touch directly.

Signature Lifestyle Concepts

Truong Thang Studio presents a range of signature Lifestyle Concepts that help clients better understand the Urban Contemporary style while offering further references to discover a concept of their own.

Discover more
01 04

For a better life

“Good spaces begin with the right solution.”

Let Truong Thang Studio help you shape the right solution for your living space!